Tag: App

  • The North Face Launches Updated Snow Report iPhone App

    More and more retailers are using the iPhone to capture customer eyeballs outside of their shopping experience. Outdoor retailer The North Face is no exception, with the launch of their updated, Twitter-filled Snow Report 2.0 app today, giving skiers and snowboarders access to aggregated resort-specific Twitter updates, weather, and snow condition feeds. While The North […]

  • Ralph Lauren Brand Talks Mobile with AdAge

    Another worth-a-read post at AdAge this week features an interview with luxury fashion brand Ralph Lauren’s senior VP of advertising, marketing and corporate communications, David Lauren (read the full interview here). The interview focuses on Ralph Lauren’s innovation in mobile marketing, and how the brand is leading the fashion industry into mobile. In September, Ralph […]