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Tag: coupons

  • Target Stores to Bring Mobile Coupons Mainstream

    As 2009 came to a close, I posed the question “Will 2010 be the year of the mobile coupon?” We saw a lot of national retailers test out mobile coupons in various US markets, but starting tomorrow, Target will become the first retailer to accept mobile coupons at all of its locations across the country. […]

  • MealDeals App Offers Mobile Coupons for Local Restaurants

    Want to find local food and drink deals? Cellism hopes you can wait to appease that growling tummy and use their new MealDeals iPhone, Android and Blackberry smartphone app to save money before spending your cash and filling your belly. The app is the newest offering in the mobile marketing space for restaurants and eateries hoping […]

  • Mobile Marketing Association’s Forecast for 2010 in North America

    It’s the time of the year when every research company and industry organization puts out a prediction for what’s to come in 2010. The Mobile Marketing Association this month put out a list of 10 industry predictions for mobile marketing in North America for the coming year. What do you think about these predictions from […]

  • 7-Eleven Gets Hit With Ethics Questions Over Mobile Coupons

    In its mobile coupon tests in San Diego, quickie-market 7-Eleven is getting into ethical — lukewarm bubble-bath water — over its accidental underage audience. While mobile promotion seekers have to opt-in to the mobile ads, in collecting phone numbers and e-mail addresses some say that companies need to be careful not to target children when […]

  • Loopt Teams Up with NAVTEQ LocationPoint Advertising

    NAVTEQ and Loopt are teaming up to bring mobile consumers local coupons to users on the go. NAVTEQ LocationPoint Advertising helps local advertisers target consumers with mobile coupons. Loopt’s mobile social-mapping service allows individuals to user their location to discover who’s around, what to do, and where to go. The partnering with NAVTEQ’s local advertising […]

  • Screenvision and Sprint Cast bCODE for Mobile Coupon Play

    Screenvision and Sprint have teamed up with bCODE to create the world’s largest mobile coupon redemption network. Sprint mobile customers now can receive special concession stand savings via mobile coupons in 500 participating U.S. movie theaters. Mobile coupons are big business. Juniper research forecasts that the redemption value of mobile coupons will increase by over […]

  • Consumers Want to Connect with Brands via Mobile

    The opportunity for brands to target customers goes largely untapped, finds a new study by mobile marketing firm HipCricket.The company, which drives new revenue and customer loyalty for consumer brands, broadcast stations, and media companies, is trying to convince marketers that their audience is out there, waiting for patiently for their favorite brand’s mobile loyalty […]