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National Retail Federation Innovation Conference Loves Mobile Tech
The first-ever National Retail Federation Innovation & Marketing Conference, taking place in San Francisco this week, is all a-buzz about mobile. From mobile checkouts to mobile voting at the conference for favorite marketing campaigns chosen by attendees, innovation in retail is at least in part synonymous with mobile innovation. This year, the annual Racie awards…
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Dockers Hears Pandora’s Ad Music
For BlackBerry music lovers, the launch of the Pandora app for the Research In Motion handset couldn’t come soon enough. Along with the highly-anticipated app comes branding from a well-known clothing retailer. Dockers, a clothing brand known for khakis and prep style certainly fits the Blackberry-carrying demographic. Pandora (www.pandora.com) is a personalized Internet radio and…